Got a load of new timber for the weekend with a restock on Cliche and a re-up on Almost Double Impact decks. We also got a bunch of hardware including Tensor Mag Lights, the new Aluminium Tens, Bones wheels, Ventures, Indys, Reds and more. Stocked up to keep you rolling.

We have also got a new colour of Lakai Manchester in stock and the new Danny Brady Belmont XLT

We have just received a break of the Nike SB Pushead Dunk low. These rare items are instore sales only and won't be here for long. Give us a call at the store if you want to get your hands on a pair.

To clear yet more space for new stock we have added Fallen to the Sale Footwear page on our website. Check the bargains here.

 ....have landed in store.

Details here.

Big night for the Gnargore crew last night. Premiere went off with the cinema bursting at the seams with hyped crews ready for the first showing of Kickflip And Friends. The show didn't disappoint with solid sections from Ryan Price, Luke Kindon, James Jones, James Denning, Rasheed Osman and Nick Binnington as well as the original Gnargore S'Bridge Multi old guard getting business done too...There was drinking, swimming in the fountain, a little scrap and a lengthy product raffle at the end. Almost everyone went home happy. Thanks for sharing.

This Saturday there is a re-opening event at the Bordesley Green skatepark and you are invited. It starts at 1pm so head up there and show the locals what skateboarding is about. The park has been cleaned up and painted and there will be a youth worker on site during daylight hours so at last this place can get some use. And the bonus is you won't need to spend an hour sweeping the place out before you can get a skate.

Find it just off Whitacre road, Bordesley Green. B9 5HQ

We got some Vox Troopers on the shelves at Ideal. Looking good and at a good price.

A Box of Grey Skateboard Magazine : Special Photo Issue has just arrived today. Chock full of outstanding skateboard photos and very few words. Drop in and pick one up before they are all gone...

And, as well the Almost DVD we have got a load of new hard goods from Cliche, Enjoi, Almost, Spitfire and Venture to keep you rolling.

Just discounted a bunch of shoes from Converse, Vans, DC, Fallen and Adidas to clear the way for new stock. Take a look at the Footwear Sale page for what we got and check back as more stock gets posted up. 

Chris Johnson blessed us with a few shots of the new store and i've posted some of them up in our 'about Ideal' page. If you have yet to visit then take a look and see what we have done with the place and then get down here. In other news, due to a clash in dates, we are short handed and thus are going to be closed this Sunday [10/6/2012], the first Sunday closure in a very long time. Back in as usual on Monday. See you then, then.

Ideal is going to be open as usual this weekend, closed for the bank holiday Monday and back open on Tuesday. Now you know.