101 Skateboards were part of the World Industries family so in the early nineties were as on point as it was possible to be. Natas Kaupas ran the company, did the art direction for boards, adverts and videos as well as being one of the "professionals" on the team. This art direction was ahead of its time making 101 one of the most iconic brands of all time. At last some of the original graphics are being put out on the original shapes with hand silk screened art with the blessing of the riders and artists involved. 101 goods available at Ideal at the end of March in small quantities so plan ahead if you want one of these beauties. Available here.

Nice little clip focusing on A Third Foot, Satta and Lovenskate and their local, grassroots approach to skateboarding and the philosophy behind what they do.

Do you know skateboarding? A Skateboard Quiz will test you and any skateboard nerds you know. There are 1300 questions ranging from the early years to present day on all aspects with questions that focus on skateboarders, tricks, brands and videos that have shaped its evolution. The format is similar to S.K.A.T.E. with multiple choice answers and last player in wins.... Check here for more information and here to buy.

Ideal has been stocking fast wheels since the get go. The shapes were the first thing to get our attention, a classic tablet profile always appeals, and then the FSWCo claims on the quality of the urethane sealed the deal. We have sold out a few times now and the wheels are selling on word of mouth. The wheels have proved themselves. A1 quality at a good price. Check them out here.

We got the new Black Anthracite Blazer Low GT from Nike SB in stock. It's a mix of Blazer/Bruin with a super durable sole, tough suede upper and the Zoom Air insole for comfort. We back GT. Peep it here.

Maybe you spotted the Jenkem article a few weeks back espousing local skate stores and their connection with grass roots support of skateboarding. Hopefully you read it while nodding your head and dreaming of a rolling utopia where skateboarders have control over the destiny of what we do and where this ride goes. You ultimately have control of what you decide to spend your hard earned money on and this support really counts.

Right now there are a healthy number of hardware brands, namely Polar, Mother [Quasi], F.A., Palace, Scum Co, A3F, Welcome, Heroin and the rest that deserve your time because they do skateboarding right. They represent skateboarding as it really is with no 'vision' to make it a sport or ambitions to take over the world. In Footwear, which is just as vital to skateboarding as the skateboard itself, there are few skater owned and run brands but the two that are at the forefront are Lakai and Emerica. We have been working with these brands for as long as they have existed and their heritage in skateboarding is written large. You cannot question that they run two of the best teams, put out some of the best videos and judging from the current range, now make some of the finest skate shoes available. We are super stoked to have them on our shelves. Support the supporters.

Opening cartons and stepping back in time today. We have just got stock of éS Accel in the slim version which are the most classic of skate cupsole shoes which we stoked way back when... The new slime versions are super clean and look amazing. They are complimented by the brand new Swift which stays close to the éS philosophy of subtle tech with comfort and durability in one package. Come take a look, try some on and get free éS stickers too... click the image for more information.

Due to a massive logistical snafu by FedEx our shipment of F.A. and Hockey decks were delayed by two weeks but finally they have arrived. Supplies are limited so if you want one then step up.

We have the Thrasher Camo pack in stock which ranges from the essential coozie via the classic Rope cap and patch beanie and up to the plush Coach jacket. All camo and all emblazoned with the timeless Skate Goat logo. If 666 is your lucky number then your luck is in.

It is the same in every S.O.S., a pile of worn out decks that are way past any real use just sit and gather dust. Sometimes they end up getting used as a last resort just to keep someone rolling but often it's time for the bin. We always a little stash so the bright idea came up of making them useful again an with the help of A Third Foot woodshop. We are cutting the old worn out decks down to a 7.75" wide cruiser shape, re gripping and then adding a basic undercarriage with 78a cruiser wheels. Each one is unique and imperfect but super skateable, quick turning and fast rolling. Take a look at our current stock on the completes page here.

Makings are underway.

Something got started at Cheapside last year, testing the water to see if we could add a small DIY skatespot to Birminghams landscape. It has remained intact and unmolested so it looks like we can step it up a gear this summer by adding some concrete. Stage 1.1 got started yesterday and will be rideable by the weekend and we are hoping to do a lot more. Feel free to contribute so you have spot to call your own. 

We got a small restock of Dickies 874 and 873 in store and now online. As a little bonus we also have a nice amount of stickers and other assorted promo to give away with any Dickies purchase. Check here for what we got and if we don't have what you want then let us know.