{"product_id":"elsewhere","title":"Elsewhere","description":"\u003cul\u003e\n\u003cli\u003e\u003cstrong\u003e\u003cem\u003eRe-Stock arriving Friday 5\/6\/2026.\u003c\/em\u003e\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003e\u003cem\u003eElsewhere\u003c\/em\u003e\u003cspan\u003e \u003c\/span\u003eis the definitive oral history of British skateboarding. Told chronologically from the beginning of its identity shift to the start of the new millennium, the book explores the lasting influence British skateboarding continues to have on fashion, film, photography, art and media. \u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003eWhile British skateboarders moved the sport away from its Californian roots, embracing a different terrain with skaters in the north taking to ramps in abandoned warehouses and in the south skating the streets of new developments, the story of skateboarding in the UK goes far beyond the act of riding a board. As important were the cottage industries of clothes manufacture, photography, filmmaking and zine production which were inspired by British skateboarders: many of which are now multi-million-pound brands which regulate mainstream culture today. \u003c\/li\u003e\n\u003cli\u003eSuitable not only for skaters but for anyone interested in film, fashion and photography,\u003cspan\u003e \u003c\/span\u003e\u003cem\u003eElsewhere\u003c\/em\u003e\u003cspan\u003e \u003c\/span\u003etells the story of skateboarding in the UK during the pivotal era of 1987–2002 when the British iteration of the sport developed its own unique identity and subsequently went on to inspire and transform global popular culture.\u003c\/li\u003e\n\u003cli\u003e272 pages hardback.\u003c\/li\u003e\n\u003cli\u003eWritten by \u003cmeta charset=\"utf-8\"\u003e \u003ca href=\"https:\/\/www.batsfordbooks.com\/authors\/neil-macdonald\"\u003eNeil Macdonald\u003c\/a\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Ideal Skateboards Birmingham","offers":[{"title":"Default Title","offer_id":56217229984123,"sku":"16","price":49.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0027\/9092\/files\/elsewhere-book.jpg?v=1776848315","url":"https:\/\/www.idealbirmingham.co.uk\/products\/elsewhere","provider":"Ideal Skateboards Birmingham","version":"1.0","type":"link"}